Job Overview

Job Title: Digital Marketing and SEO Manager (Female)

Company: Catalyze Center™ for Learning Pvt Ltd.
Location: Remote
Employment Type: Full-time, Part-time, or Permanent
Salary: From ₹40 per hour (Based on experience)

About Us:

Catalyze Center™ for Learning Pvt Ltd is a leading global online education provider, catering to diverse learners across 40+ countries. Since 2008, we have specialized in personalized education across various domains, including school curriculums (Cambridge, IB, and other international curricula), competitive exams (SAT, AP, NEET, IIT), and IT programming courses (C, C++, JAVA, PYTHON).

To learn more, visit: www.catalyzecenter.com

Job Description:

We are seeking a Female Digital Marketing and SEO Manager to join our team. This is a fully remote role with compensation based on experience.

Key Responsibilities:

SEO and Website Management:

• Conduct keyword research and optimize site content for search engines
• Monitor website traffic and resolve technical SEO issues
• Perform on-page and off-page SEO activities, including link building and site mapping
• Manage SEO tools like RankMath, MS Clarity, and WordPress SEO plugins

Campaign and Advertising Management:

• Plan, budget, and execute PPC campaigns (Google Ads, Display Ads, Performance Max, Discovery, and YouTube Ads)
• Analyze campaign data and continuously optimize performance
• Manage social media paid campaigns and organic growth

Social Media and Content Marketing:

• Oversee social media accounts on Facebook, Instagram, and LinkedIn
• Build and nurture an online community
• Create and manage effective social media content calendars
• Research trending topics for social media posts and blog content
• Develop, design, and execute comprehensive social media marketing strategies with a focus on B2C

Content Creation:

• Write and manage content for blogs, newsletters, and email marketing campaigns using Mailchimp
• Plan and execute content marketing strategies relevant to the educational sector

Data Analysis and Reporting:

• Use Google Analytics and SEO tools to assess campaign effectiveness
• Generate actionable insights and performance reports

Required Skills and Experience:

• Minimum of 3 years of experience in digital marketing and SEO activities
• Strong knowledge of on-page and off-page SEO, including technical SEO
• Proficiency with Google Analytics, SEMRush, MOZ, and other SEO tools
• Familiarity with WordPress and SEO-related plugins (RankMath, MS Clarity)
• Experience in planning and managing PPC campaigns (Google Ads, YouTube Ads)
• Excellent content creation, design, and writing skills
• Hands-on experience with social media management and community building
• Knowledge of Mailchimp and email marketing tools
• Analytical mindset with a desire to learn and improve

Preferred Skills:

• Strong design skills
• Experience in the education sector

Benefits:

• Flexible work-from-home opportunity
• Competitive compensation based on experience
• Collaborative and supportive work environment

Application Questions:

• Are you currently employed?

Experience:

• Digital Marketing: 3 years (preferred)
• SEO: 3 years (preferred)

Application Deadline: 17/06/2023
Expected Start Date: 10/02/2025